Match the message to the room. Developers hate spam; they love honest war stories.
Good fits
- LinkedIn posts about shipping with AI coding tools.
- Dev Discords / Slacks where rate limits are already a topic (follow each community’s promo rules).
- YouTube / Shorts: “I lost a session mid-task” stories.
- Newsletters for indie hackers / consultants.
- Coworking and meet-ups (QR from Tools).
Be careful
- Reddit: value-first, no pure link spam; follow subreddit rules.
- Cold DMs: usually backfire.
- Fake reviews or bought engagement: banned in every serious program for a reason.
Proven pattern
Durable affiliate ecosystems share the same winners: helpful content + clear disclosure + easy tracking links + realistic claims. Complexity kills beginner partners — that is why your dashboard has one partner code URL and copy buttons.